How We Work Together

The Path to Owning Your Leads

Whether you own a waterfront wedding venue, a mobile bar, a floral studio, or a catering company, the path is the same. A weak website means weak Google rankings. Weak Google rankings mean AI tools like ChatGPT never mention you. So we build in order: foundation first, fine tuning second, polish last.

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01 · START HERE

Stop Renting Your Leads

If most of your bookings come from The Knot, WeddingWire, Eventective, or Peerspace, here is the uncomfortable truth: you are paying for every single lead, forever. Every dollar builds their directory, not your brand. Pause your listing and the leads stop the same day.

The alternative is owning your local market. That means a website that clearly tells Google, and now AI tools like ChatGPT and Google's AI Overviews, exactly what you do and why you are great at it. As a wedding venue owner, when a couple searches for barn venues or waterfront wedding venues near them, that inquiry should land in your inbox. As a caterer or mobile bar owner, the couple comparing wedding catering companies should find you directly, not on a platform that sells that same couple to five of your competitors.

And what about social media? If Instagram is booking you, wonderful, keep it up. But when you post, you cannot control who is a buyer and who just enjoys your pretty reels. Your website is where window shoppers get filtered out and qualified leads come through.

Beach wedding reception designed by a wedding vendor

Custom Site Builds

From $4,000

A custom WordPress website built to be found, not just admired. Every build includes the structure Google rewards and the details AI tools read, from day one.

  • Custom design on your own hosting, so you own it outright
  • Pages written and structured around what couples actually search
  • Loads fast on phones, where most couples are browsing
  • Inquiry form and availability tools so leads can act immediately
  • Google Analytics and Search Console set up so you can see what is working

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Already Have a Site?

Beautiful Website, But the Inquiries Slowed Down?

Clicks have thinned out. You are nowhere in AI answers. Couples say they found you through a friend, never through Google. If that sounds familiar, do not guess at the problem. Find it.

The Visibility Audit is me going through your site the way a couple does and the way Google and AI tools do. I check what shows up when someone searches for your services, what is broken behind the scenes, how you compare to one direct competitor, and exactly what to fix first. You get the full written report, a recorded video of me walking through your site explaining everything in plain English, and a priority action plan.

$497

Book any service afterward and the full $497 is credited toward it. The audit effectively becomes free.

Book Your Audit

02 · THE FINE TUNING

Get Found by Google and Recommended by AI

Your site is solid. Now we tune how search engines and AI assistants read it. Couples now ask ChatGPT which venues to tour and which caterers to call. Those answers come from somewhere. This phase makes sure they come from you.

SEO + AIO Optimization Sprint

From $3,000

SEO is how you show up on Google. AIO is how you show up when someone asks an AI tool for a recommendation. I offer them together because you cannot have one without the other. The work that makes Google trust you is the same work that gets AI tools to cite you by name.

Here is what that work actually is, in plain English:

Schema.

Invisible labels in your site's code that tell Google and AI exactly what you are: a lakeside estate venue, your capacity, your service area, your reviews. Most sites have the basic version a plugin spits out, which is exactly why it does nothing to make you stand out. I write custom schema built around your specific business.

EEAT signals.

Proof that a real, credible expert runs this business: your credentials, your reviews, your story, real business details. Google and AI weigh this heavily when deciding which wedding vendors to recommend.

On page optimization.

Making sure your pages use the words couples actually type, like best wedding venues near me, in the places Google looks first.

Image alt text.

Google and AI cannot see your gorgeous photos. Alt text is the written description that tells them what each image shows, so your visual work counts for something in search.

Internal structure.

Making sure your pages point visitors and Google toward the pages that actually book business, instead of leading them into dead ends.

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Google Business Profile

$500

That box with your photos, reviews, and map pin when someone Googles you? That is your Google Business Profile, and as a local wedding vendor it is often the very first impression a couple gets of your business. Most profiles are incomplete, outdated, or quietly working against you.

I optimize the whole thing: your description written to rank, your categories and services corrected, errors removed, photos organized. I also fix what the industry calls NAP consistency, which simply means your business name, address, and phone number match everywhere they appear online. When directories disagree about your details, Google trusts you less and shows you less. When everything matches, you rank.

The Easiest Way to Start

Ongoing management, $300 per month. After the cleanup, I keep your profile working: regular posts, review responses, fresh photos, and updates, so your first impression never goes stale while you are busy running events.

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A Word About DIY SEO

If everyone is taking the same "How To Do Wedding SEO" course, how are you ever going to get ahead of your competitors?

You can't. When every venue, planner, and photographer in your market follows the same checklist and generates the same basic schema from the same course, nobody stands out. The playing field just gets more crowded.

Getting ahead takes a seasoned SEO and AIO professional who does this for a living. I have been doing SEO professionally since 2011, and the one permanent truth of this field is that it changes constantly and gets more technical every year. Gone are the days when a blog post or a press release could rank you. Matching what I do would take months, realistically years, of full time learning. You do not have that time. You are busy running your business.

And if your competitors are investing in professional wedding SEO while you are not, you are at a disadvantage every single day.

See how I think before you ever pay me a dollar: I write about what is changing in search and AI on the blog.

See Where You Stand

Wedding welcome sign with florals at an event styled by a wedding vendor

03 · THE POLISH

For Businesses That Are Cruising

Leads are flowing and the foundation is solid. These projects are for busy venue owners, planners, and vendors who want the business to run without touching every step, and for sites that need a specialist's eye.

Marketing Automation

Custom

At my own venue, couples check an availability calendar on the website themselves. Nobody emails me to ask about dates. When someone receives a proposal, they sign it and pay the deposit without my involvement. I could be asleep and the booking still happens, with human checkpoints only where they matter.

I build the same systems for venue owners, caterers, planners, and every busy vendor: instant replies to inquiries, contracts that send themselves the moment a proposal is accepted, deposit invoices that fire automatically, follow ups that keep leads warm while you are working an event. All without paying big monthly fees for a CRM you barely use. What we automate depends on your business, so this one is scoped and priced per project.

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Site Health Audits

$500 each

Copyright and image audit. If your site uses a photo you do not have the rights to, even unknowingly, you can receive an infringement demand letter with a real price tag. I review every image on your site and flag anything risky before it becomes a legal problem.

Accessibility overhaul. Websites are legally expected to be usable by people with disabilities, and lawsuits over inaccessible sites are increasingly common in hospitality. I bring your site in line with accessibility rules so you are protected and every potential client can actually use it.

Sign up for ongoing services afterward and your $500 is credited toward them.

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Bartender pouring cocktails at a wedding reception

04 · LEAD GEN

Facebook Ads, Owned by You

Paying a wedding directory for leads and running your own ads can cost similar money. The difference is what you are left with. Directory leads disappear when you stop paying. Your own ad strategy builds an audience, a pipeline, and data that belong to you.

Wedding advertising is its own animal. It is emotional, visual, and tied to a life event with a deadline. I build Meta campaigns that reach engaged couples while they are actively planning, whether you are a venue owner, a planner, a photographer, or a mobile bar. And I know this channel well enough that I developed and teach a Facebook Ads course. When I run your campaigns, you are getting the person who wrote the curriculum.

Custom

Get Started

Courtney Smith shaking a martini at an event

Ready for more bookings?

Let's Find Out What Is Holding You Back

Book a free 15 minute discovery call. No sales pitch, no agency runaround. Just an honest look at what is holding your wedding business back and what we can do about it.

Let's Chat

Ready to Own Your Leads?

Built for wedding venues, planners, caterers, florists, photographers, mobile bars, entertainers, and every vendor who makes weddings and events happen. Start at the foundation, or start with clarity. Either way, your pipeline should belong to you.

Start With the $497 Audit

Or Start the Conversation Right Here

Tell me about your business and what is keeping you up at night. I read every message personally.